K-pop girl group aespa’s leader Karina posing for the Prada SS26 Campaign. / Source: Instagram /@katarinabluu

Warta Kema – Grand reveals of the latest luxury clothing line collections charmed the world through the Milan Fashion Week. Many notable brands such as Gucci, Prada, and Versace, equipped themselves to showcase their newest spring-summer collections. In addition to the release of new clothing series, Milan Fashion Week stuns with its line-up that features some of the most notable celebrities from around the world. A large portion of the celebrities that trended massively, however, are South Korea’s Korean pop (K-pop) idols, some of which returning to the fashion week with studded new appearances. 

One idol who stole quite the amount of attention during her visit to Milan was the leader of K-pop hit girl group aespa, Karina, who came to view Prada’s Women’s Spring/Summer 2026 collection on Thursday (25/09). Karina, who has been an ambassador for the Italian luxury brand since 2024, came in a stunning yet simple white tank top with Prada’s signature emblem, accompanied by a black oversized blazer, gray trousers and a pair of pointy black heels. Parts of her look, including her black mini handbag, were from the new collection itself, which is scheduled to be released in October 2025. Her elegance was amplified with the natural make-up and sleek ponytail, styled perfectly to match the nuance of her outfit. 

ENHYPEN Pose Together as a Group for the Prada SS26 Campaign. / Source: Instagram /@Prada

Aside from Karina, K-pop boy group sensation ENHYPEN also embraced Prada’s SS26 fashion show. The septet, who have been ambassadors for the brand since 2023, came in style as they embraced the show in strikingly coloured boots and long leather coats, decorated in fur of complementing hues. Their outfits were a combination of fall colours that blended in vintage sophistication and trend, a signature of the clothing line they promoted. The group’s styling was kept simple, emphasizing the unique suits that they were wearing, yet at the same time amplifying their natural charm. 

Karina and ENHYPEN line up during the Prada SS26 Fashion Show in Milan. / Source: X/ @aespapic

It was not an exaggeration to say that both fans and non-fans alike were thrilled to have the stars lined up for Prada’s show. This anticipation and hype for their arrivals were shown through social media trends. Quoting from Lefty, ENHYPEN and Karina were the celebrities with some of the highest Earned Media Value (EMV) and engagement rates, with each having an EMV of 10.5 million U.S. dollars and 8.4 million dollars, respectively. They were also featured on Prada’s official Instagram page, where their posts garnered over hundreds and thousands of likes. Both the hashtags #KarinaxPradaSS26 and #PRADAxENHYPEN trended at number one on X in multiple countries worldwide.

Seeing the positive reactions of the public towards their appearances, it seems that this would not be the last time these stars appear on the runway.  

Penulis: Andrea Hillary Gusandi

Editor: Syafina Ristia Putri

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